Job description
Drive and Manage End to End MTN Cameroon’s Customer Value Management governance & commercial strategy, campaigns, and projects within the Marketing environment. Co-ordinate Marketing BTL campaigns effectiveness using customer intelligence/Analytics to execute end-to-end (plan, test, execute, measure and refine) programs to deliver increased customer Value, Retentions and Loyalty.
Requirements
- Bachelor or Masters in marketing, Economics, Information Technology or Statistics. - Minimum 3 years Experience in market basket Analysis, Value management or customer retention and loyalty. - At least 2 years Marketing experience. - Telecommunication experience is an added advantage. - Project Management experience. - Knowledge of Consumer behavior and segmentation. - Strong Knowledge in Campaign Management and CRM tools. - Advanced use of MS Office tools especially MS Excel.