Description du poste
At Eneba, we’re building an open, safe and sustainable marketplace for the gamers of today and tomorrow. Our marketplace supports close to 20m+ active users (and growing fast!), provides a level of trust, safety and market accessibility unparalleled to none. We’re proud of what we’ve accomplished in such a short time and look forward to sharing this journey with you. Join us as we continue to scale, diversify our portfolio, and grow with the evolving community of gamers. Join us and our Marketing Team where we’re sustainably driving growth with goals to become the leading marketplace for gamers. We obsess over merging data-driven optimization, entertainment, and creativity. All of our day-to-day activities thrive on these values as we build our strong, fun, and trustworthy Eneba brand. Responsibilities: - Build and execute data-driven programmatic SEO campaigns to capture high-volume commercial intent and scale product visibility from day one. - Analyze competitor landscapes to identify untapped niches and audiences, deploying aggressive strategies to secure early organic leadership. - Design the site’s semantic structure, keyword clusters, and internal linking strategies to maximize traffic and conversion rates on product pages. - Define measurable SEO objectives (traffic, revenue, ROI) and forecast growth to ensure optimization efforts align directly with business goals. - Collaborate with Product, Design, and Tech teams to ensure SEO requirements are baked into the platform's code and UX during the build phase. - Monitor search trends, algorithm updates, and consumer behavior to swiftly pivot tactics and maintain a competitive edge. - Manage technical site health (crawling, indexing, speed) to resolve architectural issues and support rapid organic growth. - Develop custom AI workflows and tools to automate research, content production, and quality assurance, reducing manual dependencies while scaling output.
Profil recherché
- 4+ years of B2C SEO experience with a specific track record in Affiliate, Cashback, or Aggregator platforms. - Expert proficiency in using AI to build programmatic SEO engines that scale content production and quality control without massive manual teams. - Hands-on proficiency in low-code automation (Make.com, n8n, etc.) and scripting (Python/JS) to design custom workflows, connect APIs, and build autonomous systems for research, content generation, automation, and data indexing. - Deep expertise with core SEO tools (Ahrefs/Semrush, Screaming Frog, GSC) and product analytics (MixPanel, GA4) to correlate search rankings with conversion events. - Ability to translate search data into financial forecasts (traffic, conversion, revenue) and define clear KPIs for a new initiative launches. - Proven experience designing SEO experiments to improve CTR & CR of programmatic pages, not just traffic volume. - Strong ability to identify tech blockers and discuss technical deliverables needed while collaborating directly with Developers and Product Managers to ensure SEO is considered at every step. - A history of adapting strategies quickly in response to Google Core Updates and AI Search (SGE) shifts.