Job description
At TestGorilla, we’re on a mission to place 1 billion people in their dream jobs. To democratize opportunity, we are building the world’s leading skills-based talent discovery platform - one that replaces reliance on resumes with scientific validation of what people can truly do. As our Marketing Engineer, you'll be essential in achieving TestGorilla's vision of helping one billion people land their dream job. You'll drive innovation in our marketing strategies by executing our website growth direction and transforming automated infrastructure. This isn't just a role; it's your chance to make a real difference by gaining hands-on experience in a high-growth startup. Responsibilities: - Own and execute website growth direction: Partner closely with our product engineer to drive the 'why, what, and how' of website performance, translating hypotheses into shipped outcomes. - Grow the website conversion engine: Pinpoint conversion leaks, run rapid A/B tests and on-site experiments to multiply output. - Build the marketing automation engine: Design and own automated workflows using n8n, Make, and Clay to nurture a high volume of marketing qualified leads that have entered the TestGorilla ecosystem. - Support account-based marketing: Maintain and extend the enrichment and targeting infrastructure via Clay and associated channels that power ABM campaigns. - Systematize what works: Prove successful growth levers through rigorous testing, then leverage AI and automation to make them repeatable at scale.
Requirements
- Holds hands-on experience with CMS platforms alongside a proven track record in A/B testing and conversion optimization. - Possesses proven experience building automated workflows with tools like n8n, Make, Clay, and Claude to scale marketing efforts. - Partners with data to locate where to apply leverage and has the technical skill to build the systems that deliver it. - Passionate about TestGorilla's mission to help one billion people find their dream jobs. - Strong written and verbal communication skills in English. - Thrives in a fast-paced, remote-first environment.